😶 Radiosilence & tumbleweed on your reach outs for alternative careers?

Hello !

Welcome to your monthly long-form round-up.

Heads up: You need to skim read this, then get some chocolate eggs, then take a bit more time to read through, reflect, participate in the polls, browse some of the links and SHARE this newsletter with a friend who needs it!

Happy Easter and thank you to everyone who wrote back to me after the last post I wrote.

It’s great to hear from you and I appreciate you recognise how I’m changing things up and giving you more of ‘me’ in the content we offer.

So before I serve this month’s round-up - I just jumped off a podcast interview with Dr. Catherine Hyatt - GP and Clinical Content Lead for Dermatica.

We discussed how she managed to get one of her first writing gigs with Red magazine and how she was offered a job after ‘Reaching out’.

She made it sound so simple and straight forward.

When I asked her about the details - turns out it wasn’t straight forward at all.

She reflected that the only reason she got the job was mainly pure luck as she emailed when their previous Content writer was just about to leave.

I’m sure it was more than that - but what I took from that story was - she didn’t have to apply for a job to get it.

It also didn’t take 1 simple email to get it either.

She simply positioned herself and increased the chances of her luck by doing the outreach herself and being persistent.

Check out her lucky ‘winning’ email here:

So for those of you reaching out to get your job opportunities - radio silence and tumbleweed is totally normal.

Even I sent out a bunch of emails this week inviting partnerships for our Doctors in Industry Incubator.

Zero responses. Normal.

Just keep at it. Or - use ways to back door the hell out of it through your network and connections.

Persistence is what’ll get you there. (& some creativity!)

🧐 What’s up in this edition

• Insights into our new program for doctors moving to industry

• Sneak peek on upcoming events we’re running for doctors

• My thoughts on the ‘worst ever’ doctors strike

• Who we’re chasing for our podcast - all for you!

• Our limited offer to get you 1-1s on your alternative career with us

🙌 Upcoming events that will change your life

The Moving to Industry Doctors Roundtables for April, May and very likely June, are sold out! If anything changes, you’ll be the first to know.

💡 Doctors in Industry Incubator Insights

This 12 month flexible program is for doctors who want to consciously learn the skills required to move to industry over 7x faster.

We’re talking sustainably, 6 figure incomes, leadership focused and learning to build their own structure and framework to do so for the rest of their career.

We launched last month which is a BIG WIN for our team and the community, with an acceptance rate of 29%.

Most doctors who applied really struggle with clarity and focus in their approach and messaging to move to industry. This is extremely common amongst doctors.

Once this is addressed, quite a lot of other structures around building a career in industry will fall in line much more easily.

Unfortunately most doctors still lack insight into how important this is and directly affects their chances of success.

Our first Masterclass was the most important one by far: How to Sell Yourself to get the Opportunity you Want (available to MF Premium and Incubator Members only). Some may think it’s basic, but like Medicine, you really need to work on your Foundation before you can confidently go out to market.

If you want to address your skills gap, create a solid foundation for your move to industry, and get there 7-10 x faster than your colleagues, then I invite you to learn more about the Doctors in Industry Incubator and apply.

🗞️ Newsworthy mentions

🎙️ Disrupting Doctors Careers Podcast

We’re going up, up up in our downloads - 18.2k! Thanks so much for everyone who takes the time to listen! Apple | Spotify - on many other platforms!

We’re now opening for episode sponsors.

Contact us by replying to this email if you’re interested in making the most our goal to reach 250k downloads in the next year.

Who’s been recently recorded

Abdul from Peerr.io [Members only] - he talked about his massive FAILS that led to his current identity as a Content Creator guru.

Catherine Hyatt - as above on her Clinical Content Expert reach outs

Who’s booked in

Thanks to all our upcoming guests who are giving us their time and insights into how they’ve developed their alternative careers as doctors. We’re MEGA excited to pick their brains!

Dr. Vanita Rattan - Founder of Dr. V & massive influencer, Dr. Alice Gee - on consulting in Health Tech, Dr. Mayur Joshi - on how to get into Pharma in 2023, Dr. Catherine Fernando - Mum of 5, GP and Retail Entrepreneur

Who we’re chasing - wanna help nudge them for us?

It’s not always easy getting people booked in, as by nature, they’re busy. So, we do our own form of chasing, chasing, chasing..

Dr. Ally Jaffee - Founder of Nutritank. Currently on Month 4 of reach outs - she has responded positively, but it’s getting her to book in thats the challenge.

Ali Abdaal - Yes, he’s now a megastar broadcaster millionaire, but I’m still giving it a shot. I’m now on follow-up number 4 now..

Remember, we release our recordings immediately to MF Premium and Incubator fellows - sometimes MONTHS before they’re published widely.

🚀 Lofty Mission Watch

We’re on a mission to connect 1 million doctors with the best in diverse career opportunities. Help keep us accountable and keep track with me :)

🗣️ MF Approved Career Coach Corner

I caught up with Dr. Tim Ojo for the first time in a LOONG time the other day. He was ultra passionate about running our upcoming masterclass on Answer Intelligence for Non-Clinical job interviews. 

Tim has been a long time supporter of Medic Footprints and has a great diverse career himself as a Consultant Psychiatrist.

Oh, and of course, he’s an awesome Career Coach, Mentor and Trainer.

Check him out!

🏅 Our Wins

✅ Doctors in Industry Incubator soft launched with 5 doctors confirmed

🫵 We recruited 3 new team members this last quarter and we’re currently formally hiring a Strategic Growth Officer, and in talks with 2 others to join us (the back door way..!)

• Lauretta Ihonor - as our Podcast Strategist (ex doctor, ex Flo Health, master at many things)

• Tiarnán McKeever - as our Digital Growth Lead (also a social media savvy Medical Student!)

• Lean May Dizor - as one of our Team Admins (she actually returned to us after a break for 2 yrs.. we’re really excited to have her back!)

😶 Our Challenges

Time - my philosophy is to work a 3 day week, and all of our team members work no more than 4 days a week. I haven’t really achieved the perfect 3 day week. I say this on an Easter Sunday typing furiously at my in-laws place, whilst my kids and hubbies are off to church.

Getting sh*t done - ties into the above. Things do get done - but usually after being pushed back, more reactive than I’d like, and massively imperfect. Somehow it gets pulled off, and nobody notices the cracks as much as we do.

Exploring partnerships with banks for money & finance education for doctors moving to industry - Tumbleweed

Shorts - not the pants kind. The video done in less than 60 seconds kind. Our new Digital Growth Lead, Tiarnán wants them. I was held back because I didn’t want to do them without any makeup on as I otherwise look awful. I have since done all without makeup, and even a few when I’d just stepped out the shower. Just to get them done. Now that’s commitment!

🍠 Offer of the month

I LOVE doing 1-1 mentorship we offer as part of our Premium services.

I can see the real LIVE value we bring doctors in the community to help them move forward in their career change.

However I recognise that some doctors can be held back by the price for many reasons.

We’re therefore temporarily offering a monthly subscription option for our MF Premium membership. If this is for you - don’t hesitate to sign up so we can help you gain clarity and move forward.

Wondering about the difference between MF Premium and the Incubator?

MF Premium is like a Diploma version of changing careers. It’s for anyone wanting to build an alternative career they love. Anyone can join.

The Doctors in Industry Incubator is like a Masters / MBA version of moving to industry. We go MUCH deeper - professionalising the move to help doctors build their own structure and framework in moving to, and thriving in industry as leaders with 6 figure + incomes. This is application only.

💁🏾 What we need help on

❓ Newsletter and Podcast Episode Sponsors - referrals welcomed (happy to negotiate a cut!)

❓ Recommendations on ambitious companies we should be working with to boost their visibility to doctors

❓SHARE this newsletter to help us achieve our mission. We are in the process of setting up a rewards system. Start early to get brownie points!

❓ How to limit easter egg chocolate intake - I think the secret is simply not buying them, or just stop eating your kid’s eggs because you’ve limited their intake!

.. and also.. your feedback on this newsletter edition!

Wow - you got to the bottom! Congratulations!!

Thanks so much for your time today - I really appreciate it.

Warm wishes

Abeyna

Founder & CEO of Medic Footprints

Consultant Occupational Health Physician (yes.. I know what you’re thinking. Yes, Occupational Medicine is an awesome career choice too!)